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Our Founder
ALLISON WILD
Now completing postgraduate research at the University of Oxford, Allison's inspiration can be traced back to her life on her grandparent's farm on Exmoor, Somerset.
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One of my earliest memories of pain comes from a stinging nettle on Exmoor. Fortunately for my toddler self, my grandmother and Rumex Obtusifolius were near at hand. My grandmother rubbed the dock leaf vigorously into my calf and the pain and swelling subsided. She crushed and rubbed the leaf onto my skin as I'm sure her mother and grandmother did onto hers when she was a young girl. Specific knowledge of the medical uses of plants being effectively passed down through countless generations.
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So began my lifelong intrigue with the ethnopharmacological uses of plants. Decades later I researched and learned that Rumex Obtusifolius has anthracene derivatives and anthraquinones, such as aloe-emodin, as are found in the Aloe Vera plant. There is now a proven pharmacological reason for its long-believed anti-inflammatory properties, where science comes in decades, if not centuries, later supporting what cultures which have experienced efficacy have known to be true all along.
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After completing her undergraduate degree at Brown University, Magna cum Laude, Allison moved to London 20 years ago. Allison founded a company in IT systems development and travelled throughout Europe designing and implementing cutting edge systems for a variety of applications. The travel was instrumental in discovering other culture's ethnobotanical practices and reawakened a dormant interest in effective botanical treatments. In 2005 Allison decided to devote more time to investigating botanical actives and embarked on several expeditions, also studying with professors, botantists and dermatologists throughout Europe. Moving out of London to Oxfordshire prompted a major focus on research and development into multi-molecular antimicrobials derived from plant extracts.
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Allison is an active member (grade A) of the Society of Cosmetic Scientists (SCS) and has been instrumental for a number of years in the development of natural progressive bioactives in a variety of applications. |
Unexplained rashes and ineffective treatments prompted Allison to explore more progressive formulations for skin care than were available to the public. These discoveries and research resulted in a range of proactive, organic, natural skincare products - without equal, the very best that science has to offer.
Allison divides her time between the WILD™ laboratory and the department of Clinical Pharmacology, Medical Sciences Division, at the University of Oxford. You can read more in our blog.
Wild & Organic Bioactive Essentials Ltd © 2005 - 2013